Monday, April 25, 2011

Never Underestimate the Power of Words

The short film 'The Power of Words' has made its rounds in the blogsphere. A blind man is sitting at a public square with people passing by. He has a cardboard sign which reads, "I'm blind; please help."

A woman walks by and then returns to pick up his sign and write something on the reverse side.

Suddenly more people stop and drop more serious coin in his can. The woman returns later and tells the blind man, "I wrote the same, but different words."

View the video to see what she wrote.

The film "illustrates the power of words to radically change your message and your effect upon the world."

"At Purplefeather we provide powerful, optimised web content to transform your organisation and get you noticed online. It's created by RedSnappa."

The video encourages one to think about how we use words every day in many different encounters and contexts. Never underestimate what words you choose.

'Change your words. Change your world.'